ICEM21 · Valencia
International Conference on Entrepreneurial Motivation
October 20th and 21st, 2021
Scientific Board
Pau Sendra-Pons
Program Deputy
Norat Roig-Tierno
Scientific Deputy
Alicia Mas-Tur
Co-President
Lola Garzón
Co-President
Lola Garzón is an associate professor at the Business Management Department of the University of Valencia. She has worked on entrepreneurship from both professional and research approaches, and also addresses these topics through European and regional research projects. Lola has published several books, book chapters, and papers in prestigious journals. She is the Vice-Dean on Entrepreneurship and Relationship with Companies at the School of Economics and coordinates the university entrepreneurship support program “UVemprén”.
Alicia Mas-Tur is an associate professor at the Business Management Department of the University of Valencia. She has presented numerous papers at international conferences. She has also published articles and books in international journals including Service Industries Journal, International Entrepreneurship and Management Journal, and Service Business. She is or has been the guest editor and referee for international journals. She is or has been on the editorial board of several journals including the Service Business, Journal of Business Research and Contemporary Economics.
Norat Roig-Tierno is associate professor at the Universitat Politècnica de València (Polytechnic University of Valencia). His research is focused on regional innovation and the application of
qualitative methodologies. He has presented numerous papers at international conferences. He has published articles and books in international journals including Applied Geography, Journal of Human Development and Capabilities, Social and Policy Administration, Social Indicators Research, Journal of the Knowledge Economy, among others. He is or has been on the editorial board of several journals. Currently, he is Associate Editor of Quality & Quantity: International Journal of Methodology.
Pau Sendra-Pons is a predoctoral researcher and lecturer at the Department of Finance of the University of Valencia, where he studies human behavior in digital environments of alternative financing. He graduated in International Business and holds a Master in Corporate Finance from this institution, both with an extraordinary prize upon graduation. He has also studied at Georgetown University, Cork University Business School and the European Institute of Innovation and Technology, and has received the Cañada Blanch - London School of Economics Research Award.
Scientific Committee 2021
We are a group of researchers committed to entrepreneurship and its implications for the business world and society. We seek transferable research to society that contributes to a more sustainable tomorrow.
Adela Valero Aleixandre, Univ. València
Antonia Mohedano Suanes, Univ. València
Clara Martínez-Fuentes, Univ. València
Dianne Welsh, Univ. Greensboro
Edurne Zubiria Ferriols, Univ. Jaume I
Ilu Vallet Bellmunt, Univ. Jaume I
Ingrid Wakee, Ams. Univ. App. Sciences
Inmaculada Bel Oms, Univ València
Lorenzo Revuelto, Univ València
Luis Martínez Cháfer, Univ. Jaume I
Mª Ángeles Revilla, Univ. de Sevilla
Mercedes Marqués Andrés, Univ Jaume I
Francisco Muñoz Murgui, Univ. València
Shikhar Sarin, Boise State Univ.
Teresa Martínez Fernández, Univ. Jaume I
Teresa Vallet Bellmunt, Univ. Jaume I
Trina Sego, Boise State Univ.
Víctor del Corte Lora, Univ. Jaume I
Organizing Committee 2021
Andrea Rey-Martí
Alberto Badenes Rocha
Ana García Casabán
María Alejandra Millán-Franco
Maria Orero-Blat
María Rodríguez-García
Natalia Olmos-García
Samuel López-Carril
Sara Belarbi-Muñoz
Proceedings 2021
ISBN: 978-84-09-38704-5
Editors: Garzón, D.; Mas-Tur, A.;
Roig-Tierno, N.; Sendra-Pons, P.
Conference tracks
Through the various conference tracks the International Congress on Entrepreneurial Motivation (ICEM) aims to respond to the challenges of this society through quality research.
Digital Entrepreneurship
This track calls for abstracts that expose cases of new proposals and innovative technologies and ventures, as well as discuss the motivations, methodologies, theories and new challenges that digital transformation poses for entrepreneurship.
Gender in entrepreneurship
Gender in Entrepreneurship track encourages abstracts that focus on research on gender inequalities in business, as well as the opportunities and challenges women and LGBT community face in business networking and work-life balance.
Sustainable entrepreneurship
This track receives abstracts that discuss and examine sustainability in business. We welcome abstracts that propose sustainable business models, as well as discuss methodologies and business theories with a sustainability perspective that create opportunities to generate social and environmental good.
Intra-entrepreneurship
The intra-entrepreneurship track seeks research and abstracts that investigate the motivations, processes, structures, methodologies, as well as the challenges and opportunities that entrepreneurship suggests within a company with a focus on digital transformation.
Other Entrepreneurship
Other entrepreneurship is a track open to abstract proposals that discuss theoretical, methodological and practical issues surrounding entrepreneurship, not considered in the other tracks, and which are crucial to its research and development.
Bachelor and Master thesis related
This track opens the opportunity to bachelors and masters who want to present their TFG or TFM’s abstracts that are related to entrepreneurship and expose, propose or discuss practices, theories or methodologies of relevance about it and approach the other tracks of the congress.
Program 2021
WEDNESDAY OCT 20 15:30-16:00 (ROOM A): OPENING
- Adela Valero, Vice-Rector of Employment and Training Programs.
- Francesc Muñoz, Dean, Faculty of Economics, University of Valencia.
- Dolores Garzón, General Co-Chair ICEM21, Co-President RESOCEM.
- Norat Roig-Tierno, Scientific Committee Chair ICEM21, Scientific Deputy RESOCEM.
- Pau Sendra-Pons, Organizing Committee Chair ICEM21, Program Deputy RESOCEM.
WEDNESDAY OCT 20 16:00-17:00 (ROOM A): WORKSHOP "SOCIAL INNOVATION AND COLLECTIVE ENTREPRENEURSHIP"
- Verónica Piñeiro, Department of Agronomy, Universidad Nacional del Sur de la Bahía Blanca (Argentina).
- Presented by: María Orero-Blat.
WEDNESDAY OCT 20 17:00-17:30 (Cafeteria): Coffee Break
WEDNESDAY OCT 20 17:30-18:30 (ROOM A): INTRA-ENTREPRENEURSHIP
Chair: María Rodríguez
- Oleotourism as a tool for rural areas development: two successful cases of intra-entrepreneurship. Julio Vena Oya, Juan Antonio Parrilla González, José García Vico & Elia García Martí.
- Driving intrapreneurial behavior through high performance work systems in two sustainable ecuadorian banks. Lorenzo Revuelto-Taboada, Alexandra Portalanza-Chavarría & Anna María Redondo-Cano.
- Influence of professional experience on the intrapreneurial intention of university students. Macarena Pérez-Suárez, Pedro Baena-Luna, Isadora Sánchez-Torné & Esther García-Río.
- Cómo los factores contextuales como la cultura país, pueden influir en la relación entre políticas y prácticas de rrhh orientadas a la promoción del intraemprendimiento y el comportamiento intraemprendedor de los empleados. Arnulfo Contreras Bautista & Lorenzo Revuelto-Taboada.
WEDNESDAY OCT 20 17:30-18:30 (ROOM B): SUSTAINABILITY AND GREEN PRACTICES IN ENTREPRENEURSHIP
Chair: Pau Sendra-Pons
- The three “E”: Environment, entrepreneur & energy. Gabriela Silvana Cristiano & Marcelo Juan Musotto.
- The Circular Economy innovation concept and its analysis of the application in science, industry, and official institutions. Ana Palanca Roig.
- Savoring post-conflict: Cause-related marketing influencing Colombian fruit taste expectation and product evaluation. Luciana Manfredi, Ana M. Arboleda & Christian Camilo Arroyo.
- Innovation: the role of public practices. Gonçalo Bràs.
- Sustainable Development Through Innovation Strategies: Identification and Evolution of Regional Characteristics. Nuria Chaparro-Banegas, Ana María Ibáñez Escribano, Alicia Mas-Tur & Norat Roig-Tierno.
WEDNESDAY OCT 20 18:30-19:30 (ROOM A): DIGITAL TECHNOLOGY AND ENTREPRENEURSHIP
Chair: Maria Orero
- The role of dynamic managerial capabilities and digital transformation on business model innovation. Joan Merin & Àngels Dasí.
- Using the tam model to understand the degree of acceptance of e-commerce and virtual social networks by small Andalusian retailers in the context of the COVID-19 pandemic. Antonio L. Leal-Rodríguez & Carlos Sanchís-Pedregosa.
- Las tecnologías de la información y la comunicación (tic) como elemento clave de la transformación digital (td). Sandra Enri-Peiró, Norat Roig-Tierno & Alicia Mas-Tur.
- “The ecommerce game” gamificación en el aula para aprender marketing digital. Mauro Calza Pérez, Javier Sánchez García & Sandra Enri Peiró.
WEDNESDAY OCT 20 18:30-19:30 (ROOM B): ANTECEDENTS, EFFECTS AND GEOGRAPHICAL NUANCES OF ENTREPRENEURSHIP
Chair: Alberto Badenes
- Regional Variations in Motivations for Entrepreneurship. Marcos Segantini & Lori A. Dickes.
- Analysis of the Theoretical Foundations of Lean Startup in order to Advance its Understanding and Application. Alejandro Gamón Sanz.
- The role of university systems in regional competitiveness. Norat Roig-Tierno, Paula Andrea Nieto-Alemán, Francisco Mas-Verdú & José-María García Álvarez-Coque.
- Innovación regional en colombia: una aproximación configuracional. Daniel Rocha Jimenez, Norat Roig-Tierno & Alicia Mas-Tur.
THURSDAY OCT 21 - 11:30-13:00 (ROOM A): ENTREPRENEURIAL ECOSYSTEMS
Chair: Andrea Rey-Martí
- The role of culture as a motivator for service for service exchange in the entrepreneurial ecosystem. Colin Donaldson.
- Entrepreneurship in mozambique: issues and challenges. Atanásio Cossa, Mara Madaleno & Jorge Mota.
- Participatory guarantee systems as entrepreneurship developers. An example in argentina. Veronica Pineiro, María Cecilia Saldungaray, Micaela Comezaña & Selva Cuppari.
- Efectos curvilíneos de las estrategias ambientales en el contexto de un clúster industrial. Víctor del-Corte-Lora, Luis Martínez-Chafer & Xavier Molina-Morales.
- Sistemas de seguimiento y evaluación de la transferencia de conocimiento en el sector agroalimentario. Narvy Oshin Huamani Huaranca & Norat Roig-Tierno.
THURSDAY OCT 21 - 11:30-13:00 (ROOM B): FEMALE ENTREPRENEURSHIP
Chair: María Rodríguez-García & Samuel López-Carril
- Gendered entrepreneurship and labor market legislation. María José Angulo-Guerrero, Elena Bárcena-Martín, Samuel Medina-Claros & Salvador Pérez-Moreno
- The role of gender in international opportunity recognition. Eduardo Terán- Yépez, David Jiménez- Castillo & Manuel Sánchez-Pérez.
- The development of entrepreneurial orientation among female migrants and its influence on venture internationalization: a qualitative study. Eunice Kisakye.
- Actitudes e intenciones de emprendimiento sostenible en el deporte: ¿es el sexo el factor influyente? Daniel Ordiñana, María H. González-Serrano, Carlos Pérez-Campos & Gabriel Martínez-Rico.
- Intenciones de (intra)emprendimiento en estudiantes de ciencias del deporte en función del sexo: la paradoja laboral. Daniel Ordiñana, María H. González-Serrano, Carlos Pérez-Campos & Gabriel Martínez-Rico.
- Emprendimiento y género: dos casos del sector musical. Paula E. Montero-Benavides & Gema Albort-Morant.
THURSDAY OCT 21 16:00-17:00 (ROOM A): WORKSHOP "SCIENTIFIC WRITING: HOW TO SUCCEED AS A RESEARCHER"
- Enrique Saldaña, Full Professor of Histology, USAL - University of Salamanca.
- Presented by: María Rodríguez-García.
THURSDAY OCT 21 17:00-17:30 (Cafeteria): Coffee Break
THURSDAY OCT 21 - 17:30-18:30 (ROOM A): ENTREPRENEURSHIP AND INNOVATION
Chair: Alicia Mas-Tur
- From patterns to analogies to metacognition in entrepreneurial strategic innovations. Jose M. Mateu.
- Nuevas formas de pensar sobre cómo las empresas pueden mejorar su innovación: un mapa de combinaciones de ingredientes de innovación. Victor del-Corte-Lora, Teresa Vallet-Bellmunt, Teresa Martínez-Fernández & Norat Roig-Tierno.
- Lessons and innovations as an entrepreneurial tourist. Justin Foran & Andrew Ngui.
- Innovative social practices and human resources management trends and prospective
innovation: the role of public policies. María Arnal- Pastor, José Miguel Berné Martínez, José Antonio Belso-Martínez & Norat Roig-Tierno.
THURSDAY OCT 21 - 17:30-18:30 (ROOM B): SOCIAL ENTREPRENEURSHIP
Chair: Alejandra Millán Franco
- In crowdfunding we trust? trust facilitation strategies of crowdfunding platforms. Valeria Ferreira.
- Sustainable consumption behavior and its influence in social enterprises creation. Clara Margaça, Lisete M. Monico, Brizeida Hernández-Sánchez & José Carlos Sánchez-García.
- El emprendimiento social dentro del marco de la estrategia 2030. Leonardo Mastrangelo.
- How self-gratification and social values shape revisit intention and customer loyalty of Airbnb customer. Kayhan Tajeddini.
THURSDAY OCT 21 - 18:30-19:30 (ROOM A): ENTREPRENEURSHIP IN THE XXI CENTURY
Chair: Alicia Mas-Tur
- A Machine Learning approach for Sentiment Analysis: turning customer reviews into insights. Antoni Mestre & Tatjana Stojadinovic.
- Entrepreneurial earnings and entrepreneurial choice. Gaetano Lisi.
- El impacto de la personalidad de marca y la autoexpresión social en las dimensiones del compromiso del consumidor con la marca. Laura Moreno-Maynero & Javier Sánchez-García.
- Efectos adversos y riesgo moral en la promoción del emprendimiento. Harlyn Dario López Torres & John Alexander Osorio Galeano.
THURSDAY OCT 21 - 18:30-19:30 (ROOM B): ENTREPRENEURSHIP AND EDUCATION
Chair: Carla Martínez Climent
- The contribution of ERASMUS+ mobility programs in motivating entrepreneurship. Fernando Almeida & Joao Monteiro.
- The role of empowering leadership and job crafting in public administrations. María Amparo López Ramirez.
- Competencias genéricas en alumnado universitario y aplicabilidad profesional. Nuria Molina García, Samuel López Carril & Fernando García Pascual.
- The role of university systems in regional competitiveness. Norat Roig-Tierno, Paula Nieto-Alemán, Francisco Más-Verdú & José-María García Álvarez-Coque
THURSDAY OCT 21 - 19:30 (ROOM A): CLOSING CEREMONY AND AWARDS
- Alicia Mas-Tur, General Co-Chair ICEM21, Co-President RESOCEM.
- Norat Roig-Tierno, Scientific Committee Chair ICEM21, Scientific Deputy RESOCEM.
- Pau Sendra-Pons, Organizing Committee Chair ICEM21, Program Deputy RESOCEM.
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